Vocational Truck & Trailer

Ontario Trucking News – Western Trucking News – Eastern Trucking News


Minimizer’s biggest promotion ever, with prizes totaling more than $80,000, is entering the home stretch. The #RespectTheDriver promotion features two major prizes up for grabs – a 2017 Limited Edition Jack Daniels Indian Chieftain Motorcycle and a Bandit Big Rig Series race-ready truck.
The contest ends March 31st and two lucky winners will be notified May 10th.
“I think I may have lost my mind,” Minimizer Chief Visionary Craig Kruckeberg said, laughing. “It’s a big investment, but we need to give back to the drivers and owner operators who represent our true customers. They’re the ones who built the Minimizer brand.”
To qualify to win the Jack Daniels Indian Motorcycle, customers can order the Minimizer Comfort Package from any authorized Minimizer distributor. The Comfort Package includes a Long Haul Series Mattress, a Long Haul Series Seat, and a set of Custom Molded Floor Mats.
“Indian only made 100 of these 2017 Limited Edition Jack Daniels bikes,” Kruckeberg said. “This is an incredibly rare opportunity to own an amazing collector’s item! It’s a must-have for any Jack or Indian fan!”
To enter to win the Minimizer Bandit Big Rig Series race-ready truck, customers can order the Bandit Package, which consists of a set of Fenders, three Work Benches (one of each size), and a Tool Box.
“I’m a Bandit myself and I wouldn’t trade the experience for ANYTHING!” Kruckeberg said. “To get a race-ready truck for FREE? You can’t beat that deal!”
For full details, go here.
For more information or to contact a Minimizer distributor, call us at 800.248.3855 or visit our website or email us at info@minimizer.com.

Two New North American Regional Managers

Minimizer is pleased to announce the addition of Brian Purcell and Mitch Hollifield as the company’s new North American Regional Sales Managers.
Purcell will oversee the North American Western based sales team and Hollifield the North American Eastern based sales team. “In their new roles, Brian and Mitch will oversee a total of 12 territory managers in their respective regions with responsibility for daily tactical sales goals as well as our strategic growth plans,” says Craig Kruckeberg, CEO and Chief Visionary.
Purcell comes to Minimizer with an extensive background in the heavy duty parts industry, including experience working with most of our current distributor networks. Prior to joining Minimizer, Purcell worked for a national chemical company handling aftermarket groups including Fleet Pride, HDA Truck Pride, VIPAR, Power Heavy duty, Aurora, CNH, John Deere, Caterpillar, MSC, Grainger and Fastenal.
“I’m really looking forward to working with this impressive team and helping them and the company to surpass our aggressive growth plans in 2018 and beyond. Minimizer is an exciting, fast-paced, growth-oriented company,” said Purcell.
Mitch Hollifield also comes to Minimizer with years of industry knowledge and has managed both direct sales and distributor sales forces. In his most recent role he supervised managers, call centers, and customer service.
“I am very thankful for the opportunity to leverage my skill sets to help build strong relationships with our distributors and our sales team,” Hollifield stated.
These new North American Regional Managers will report to Greg Renberg, Minimizer’s Senior Director of Sales. “Our growth at Minimizer has been so strong we’re very pleased to have such seasoned managers come aboard to help with our continued growth plans,” said Renberg.
For more information on Minimizer, go to www.minimizer.com.

Back to top